Role overview
What you'll be stepping into
The World Wide Fund for Nature (WWF) is an independent conservation organisation dedicated to sustaining the natural world for the benefit of people and wildlife.
WWF works with individuals, communities, businesses and governments to protect and restore natural habitats, prevent wildlife extinction and promote sustainable production and consumption. The organisation aims to help put nature on the path to recovery by 2030.
WWF Uganda is seeking a dynamic, enthusiastic and highly qualified professional to serve as its Communications, Marketing and Brand Manager.
The Communications, Marketing and Brand Manager will provide strategic leadership for WWF Uganda’s communications, branding, marketing and public engagement functions.
The successful candidate will strengthen the organisation’s reputation and visibility, ensure consistent brand positioning across audiences and communication channels, lead integrated campaigns, oversee digital and media engagement, and ensure that communications support conservation, policy, partnerships and resource mobilisation.
The role also involves supervising communications staff, maintaining high editorial and brand standards, and aligning WWF Uganda’s communications activities with WWF Africa and global priorities.
Key Responsibilities
1. Strategic Communication Planning and Management
Lead the development of annual communications priorities, audience strategies, key messages and performance indicators aligned with WWF Uganda’s Country Strategy and WWF Africa and global communications priorities.
Develop, implement and monitor annual work plans and budgets for communications, marketing and branding initiatives.
Strengthen and promote a compelling WWF brand in Uganda.
Oversee the organisation’s digital presence, including website content, social media platforms, email marketing and online advertising campaigns.
Monitor digital analytics and performance metrics to improve engagement and return on investment.
Set strategic direction for digital communications, including audience growth, channel performance, content planning and paid and organic engagement.
Collaborate with communications teams across the WWF network to improve campaign planning, engagement and participation.
Work with WWF Africa and global communications teams to adapt international campaigns to the Ugandan context and promote Uganda’s conservation priorities on regional and global platforms.
Coordinate branding, marketing and media activities for country programmes and jointly funded projects.
Supervise communications staff, review outputs, support professional development and maintain high editorial and brand standards.
Lead strategic outreach programmes and campaigns.
Support the preparation of speeches and talking points for the Country Director and programme teams.
2. Public Engagement and Movement Building
Lead creative and targeted communications, advocacy and engagement campaigns that support WWF Uganda’s conservation object
How to apply